What Are TradeShow Models?
Trade show models take the forefront when representing various brands, services, and products at promotional and marketing events. Trade show modeling requires models to attend expos, conventions, and other events to help share knowledge and provide information to guests in attendance in hopes of drawing in more customers.
Many different industries participate in trade shows including automotive, defense and public safety, electronics and technology, food and beverage, finance and insurance, home and garden, manufacturing, hospitality, medical and healthcare, sports and the entertainment industries to name a few. Looking into what type of industry best fits your interests and personality is a great start when beginning to get into trade show modeling.
Trade shows are events where companies and brands promote their newest products or services. Sometimes these trade shows are hosted by the companies themselves. Other times, there are third-party trade shows for all companies within a specific industry to attend. These types of trade shows are quite common within the technological community, where new computers and smart prototypes are revealed each year.
BECOME A MODELTrade Show Model Types:
Convention Models
Social Influencers
Booth Models
Conference Models
Promotional Models
Expo Models
Car Show Models
Conference Models
Body Paint Models
Lead Generation Models
Trade Show Modeling:
BookModels is an online modeling platform and results-focused experiential modeling firm that offers innovative experience-based solutions to help brands and businesses connect with their target audience at festivals, live music events, trade shows, expos, and more.
With a base of models in over 90 cities, BookModels employs its network of clients, models, partners, brands, creative minds, and connections to deliver the most imaginative and innovative experiential model marketing campaigns that captivate, engage, add value, and invest in the event attendees overall experience.
Trade show models work as exhibitors at the booths of these trade show events. The models are charming and beautiful, with big smiles on their faces. Who wouldn’t want to approach models who are beautiful and have positive vibes coming from them? Their beauty and charm reflect upon the items they’re promoting, which is why companies hire them in the first place.
Trade show models are not expected to sell products directly at the trade shows, although that is always a welcomed outcome. Their main goal is to generate leads and contacts for the companies who’ve hired them. If the product has a particular function, the model will demonstrate how to use the product in front of the guests.